It seems like ages since I’ve commented on any ads. They continue to entertain, confuse and annoy me in roughly equal measures so I thought I’d give a mention to some of the ones which have caught my attention recently.
Well I came across the latest ad from Microsoft featuring Bill Gates and Jerry Seinfeld set in a discount shoe shop. I think it’s about creating a new, more friendly face for the software giant. More Apple-like in fact. I can’t decide if I like it because of its cleverness or hate it for the same reason. It’s a bit like watching a mini Twin Peaks, decidedly odd but strangely intriguing. So 6 out of 10. I read they paid Seinfeld $10m for the work. Decide for yourself if you think big M got their money’s worth (and check out the family ad that follows in the series too – this could become a cult thing):
Boy can that Bill act.
ps I read this morning that the ads have been cancelled after two weeks – apparently they were meant to be promoting windows vista which wasn’t mentioned once. ha! and instead of promoting a new image for Microsoft, the use of seinfeld (whose tv show ended years ago) only served to confirm how dated the brand is. still it was only $10m eh!
I don’t know if you caught the end of I’m a Celebrity, Get Me Out of Here (for US readers it’s a reality tv show involving low grade UK Celebrities holed up in the Australian jungle eating bugs, kangaroo testicles and other titbits) but it was as predictable as sin don’t you think? Everybody’s favourite panto Dame and Camp Freddy impressionist the mighty Biggins beat uber bitch model from the US, Janice Dickinson, to the title of King of the Jungle. Yawn. What pleased me about the result was that it not only brought an end to this tiresome charade but it also mercifully killed off the crap bumper ad breaks from programme sponsors Iceland. In case you don’t know these featured ex IACGMOOH jungle mates Jason Donovan and the talentless porker Kerry Katona.